UGCon

The Top Roblox, Fortnite & Minecraft
Creators, all together in one room

May 21–22, 2026
Topgolf Las Vegas

Immediately Following Licensing Expo

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Attendees include…

Dress to Impress
Voldex
Forsaken
Spark Universe
InPvP
Lunar Client
Dandy's World
Adopt Me
Twin Atlas
Starfish Studios
Good Gamers
Enchanted
Lootbloc
WhoseTrade
Tom Jank
Current
Eternal Creations
Creator Games
Minigame Maps
Future Trash
Versework
Game Mode One
CubeCraft Games
Fat Rat Games
Minekeep
Tencell Studios
Bucket of Crabs
Alamo Studios
YouTube
MGL
GamesBeat
Atlantic Records
Raine
Roblox
JP Morgan
SEGA
Tencent
Bandai Namco
Crunchyroll
Toei Animation
Epic Games
Moonbug
ESG Law
UTA
NASCAR
Nike
Bonkers Toys
Epicstory Media
Evolved
Medal
Guru Studio
Warner Music Group
COVER
Invisible Narratives
Opera GX
readyM

+ more to be announced

Where The Audience Is

Gaming is the largest entertainment sector, already 3x larger than music & film combined. And User Generated Content (UGC) is the fastest growing space within gaming, with over 500 million users logging onto Roblox, Fortnite, Minecraft, & GTA each month.

500M+
Monthly UGC Players
$2B+
Paid to Creators Annually
$1B+
Invested Each by Sony, the LEGO group, Disney
Larger Than Music & Film Industries, Combined

Sources: dentsu 2024, NewZoo 2025, Epyllion, Qustodio

The industry already recognizes the potential of UGC, but struggles to connect with the top creators that drive its growth. Like with YouTube and other creator platforms before, we need to find ways to bridge that gap.

The Missing Conversation

The next wave of growth for gaming and UGC can only come when creators & industry stakeholders see eye-to-eye. That's why UGCon was made.

Every Conference Talks About Creators, Never to Them

The "expert" at your gaming conference is one of a dozen salespeople at some middle person agency, who will talk about the scale of the platform, but has contributed nothing to it. They land the deal, take 40-70% of your spend, and place the opportunity where they have the most margin — not with the developer best for the project.

Relationships Are Everything

From celebrities & athletes in the 00s to YouTubers in the 10s, we're always late to realize culture is driven by talented, young folks. Creators of today will be the businesses of tomorrow, with billion dollar game, toy, & film empires. How you treat them in the coming years will decide if they work with or against you.

Transactions Aren't Partnerships

If you only come to the space when you have money, you'll never learn what people want, and how to add value. Real partnerships are built over time, getting to know what creators want, and how you can help them.

Who's Speaking

Hear from top creators from all the major UGC platforms.

Alex Hicks headshot
Alex Hicks
Twin Atlas
Chief Design Officer
Joe Jurbala headshot
Joe Jurbala
BlushCrunch Studio
President
Katelynn Duffel Heil headshot
Katelynn Duffel Heil
Voldex
Head of Franchise
Matt Fonseca headshot
Matt Fonseca
Lunar Client
CEO
Mohamed Weheba headshot
Mohamed Weheba
InPvP LLC
CEO
Rafael Fritsche headshot
Rafael Fritsche
Spark Universe
CEO
Richard Haines headshot
Richard Haines
Uplift Games
Head of Consumer Products
Umoyae FreeSpirit headshot
Umoyae FreeSpirit
Dress to Impress
Brand Partnerships Manager & Lore-writer
Zack Billingham headshot
Zack Billingham
Good Gamers
Partnerships Lead
Tom Jank headshot
Tom Jank
Jank
Creator
Michael Ha headshot
Michael Ha
Minigame Maps
Founder
Alexander Lee headshot
Alexander Lee
GamesBeat
Lead News Writer
Kevin Marciano headshot
Kevin Marciano
Future Trash
Co-Founder
Ed Barton headshot
Ed Barton
Moonbug
VP, Games & Interactive
Willie Breslau headshot
Willie Breslau
Atlantic Records
VP of Digital Innovation
Daniel Ottenwalder headshot
Daniel Ottenwalder
Tencent
Business Development
Ryan Morrison headshot
Ryan Morrison
Evolved / MGL LLP
Founder
Matt Curtis headshot
Matt Curtis
Voldex
Partnerships Lead
Mitch Rasmussen headshot
Mitch Rasmussen
NASCAR
Sr. Director, Interactive
Dara Willoughby headshot
Dara Willoughby
The Raine Group
Managing Director
Lia Zhang headshot
Lia Zhang
Medal
VP, Growth
Alex Singer headshot
Alex Singer
Voldex
Founder & CEO
Matthew Zanazzo headshot
Matthew Zanazzo
Brandon Lewis headshot
Brandon Lewis
Blox MGMT
Founder
Simon Pulman headshot
Simon Pulman
Pryor Cashman
Partner, Media+Entertainment Co-Chair
Harris Peskin headshot
Harris Peskin
ESG Law
Partner
Adam Gertz headshot
Adam Gertz
MGL LLP
Partner
Ben Grindrod headshot
Ben Grindrod
Spark Universe
Head of Marketplace
Harry Bienenstock headshot
Harry Bienenstock
Voldex
VP Growth

+ More announced soon

Everyone Who Matters,
In One Room

Brands & IP Holders

VP-level licensing, marketing, and digital innovation execs from entertainment, beauty, music, toys, sports, and fashion. The decision-makers who sign off on UGC gaming partnerships.

Creators & Studios

These creators don't attend traditional industry events. Top-tier and emerging UGC creators building on Roblox, Fortnite, Minecraft, and GTA, including studios like Voldex, Spark Universe, InPvP, and independent developers with millions of players.

Platforms & Investors

Representatives from UGC platforms. Plus VCs, family offices, and strategic investors looking at the UGC gaming creator economy.

Tickets

All Access

$249

  • Full 2-day access
  • All sessions and interviews
  • Networking at Topgolf
  • Evening reception
Get Tickets

Topgolf Las Vegas

May 21–22, 2026  ·  Topgolf Las Vegas

Two days at Topgolf Las Vegas, immediately following Licensing Expo. If you're already in town, UGCon is a natural extension to your trip.

Hotels & travel info →

FAQ

UGCon is a two-day conference in Las Vegas connecting brands and IP holders directly with the native creators who build games and experiences on Roblox, Fortnite, Minecraft, and GTA.
UGCon is designed around connection. Day 1 closes with an evening networking reception. Golf bays are also available for sponsors to have a dedicated space to take golf meetings.
May 21–22, 2026 at Topgolf Las Vegas. UGCon takes place immediately after Licensing Expo (May 19–21 at Mandalay Bay Convention Center).
UGCon covers Roblox, Fortnite / UEFN, Minecraft, and GTA: the four major UGC gaming ecosystems.
Tickets are $249 for full two-day access: the same price for everyone, whether you're a creator, brand exec, or investor.
UGCon is organized by a team of industry veterans who connect brands with the best UGC gaming creators across Roblox, Fortnite, Minecraft, and GTA. The organizers are not a creator network or studio, they don't own creators or sell production services. This neutrality is what makes UGCon different: come see for yourself that you don't need a VC backed agency to gate keep creators from you.
No. All panels are selected to add value to the attendees and ecosystem. We are not allowing anyone to pay to give a sales pitch.
No, but you will be carded if you try to buy a drink!
If you are under 18 you are allowed to join with a parent or guardian present.
Yes, we have two allotted breaks during the day. Our schedule will be publicly available soon!
Yes, we're providing breakfast and lunch daily.

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in Vegas

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